As the leaves turn brown this fall, Cincinnati residents will have incentives to turn green when the City furthers its commitment to environmental quality and unveils an enhanced recycling program, slated to begin this October. The City officially announced today that it is partnering with waste hauler Rumpke Recycling, recycling cart manufacturer Cascade Engineering, and rewards program RecycleBank to incent the recycling process. Following a City Council vote in May, Cincinnati is moving forward with a new program that gives residents larger carts and rewards for recycling. Cincinnati is the largest Midwest city to deploy RecycleBank citywide; other Midwest areas with RecycleBank include suburbs of Detroit, Minneapolis-St. Paul, Omaha, Sioux Falls, and a pilot program in three wards of Chicago.
“The City is excited to provide this innovative new service to citizens,” Mayor Mark L. Mallory said. “People are looking for creative new ways to become more ‘green’ in their everyday lives. The larger recycling carts are going to allow people to recycle much more than they do now, and the great part is that they will be rewarded for how much they recycle.”
RecycleBank is a rewards program that motivates people to take greener actions, like household recycling, by rewarding them with points that are redeemable for rewards from local and national retailers, restaurants, pharmacies, grocers, and more. Similar to frequent flier programs, the more a community recycles, the more RecycleBank Points participating households earn. Single- or multi-family residences with Cincinnati curbside trash service are eligible to participate in the program free of charge.
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